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Propose, Prepare, Present

Specificaties
Paperback, 80 blz. | Engels
John Wiley & Sons | 2013
ISBN13: 9781449366377
Rubricering
John Wiley & Sons e druk, 2013 9781449366377
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Samenvatting

Every year, tens of thousands of companies—from industry giants to aspiring upstarts—apply to speak at conferences. They pump millions of dollars into these events, hoping to find new customers, strengthen their brand, and meet new partners. Sadly, for most of them, things don’t go that way. Submitted topics aren’t chosen; when they are, they come across as tone-deaf sales pitches.

What does it take to be chosen to speak—and to rock the mic when given the chance This book takes you behind-the-scenes of the conference process, showing you how to submit, plan, and deliver a talk that matters. Event organizer Alistair Croll provides many examples based on his experience with a wide range of conferences, including O’Reilly’s Strata, Velocity, Web2Expo, and TOC Conferences.Learn 11 items that help your submission stand out—and 11 items that will get it tossedExplore the hurdles your proposal has to clear before it’s acceptedTailor your talk to a conference’s topics and themesDiscover why images work better than words in your slide deckAchieve your business goals by engaging the audience before, during, and after your talk

"We’ve been running successful events worldwide for over a decade, and the simple truth is that the people who get chosen, and give great presentations, follow the rules in this book."

--Gina Blaber, VP Conferences, O’Reilly Media

Specificaties

ISBN13:9781449366377
Taal:Engels
Bindwijze:paperback
Aantal pagina's:80

Inhoudsopgave

Foreword;
TL;DR: Twenty Things to Remember;
Preface;
Introduction;
Apologies in Advance;
Whom This Is For;
Chapter 1: The Conference Industry;
1.1 Two Key Dimensions that Define a Conference;
1.2 The Life Cycle of an Event;
Chapter 2: From Idea to Stage: A Conference Timeline;
2.1 Topic Selection;
2.2 Venue Selection;
2.3 Advisory Group;
2.4 Call for Presentations/Papers/Proposals (CFP);
2.5 CFP Review;
2.6 Narratives and Tracks;
2.7 Fitting Sessions to Tracks;
2.8 Inviting Presenters;
2.9 Finalizing Titles and Descriptions;
2.10 Reviewing Presentations;
2.11 The Event Itself;
2.12 Follow-Up, Sharing, and Feedback;
Chapter 3: What Organizers Are Looking For;
3.1 Things that Will Get You Chosen;
3.2 Ten Things that Will Get You Rejected;
Chapter 4: Some Thoughts on Superb Presentations;
4.1 What It Takes to Stand Out;
4.2 Too Many Words;
4.3 Finding Your Inner Diamonds;
4.4 Logistics and Polish;
Chapter 5: But How Do I Make Money?;
5.1 Engaging Before, During, and After;
Further Reading;

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        Propose, Prepare, Present