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An Introduction to Behavioral Economics

Specificaties
Paperback, blz. | Engels
Palgrave Macmillan | 2e druk, 2012
ISBN13: 9780230291461
Rubricering
Palgrave Macmillan 2e druk, 2012 9780230291461
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Samenvatting

The second edition ofthis comprehensive introduction to studying behavioral economics includes recent research and offers an overview of methodology and expanded material on rationality, behavioral game theory and the nature of the role of evidence in testing. More worked examples, real-life cases and end-of-chapter questions are included.

Specificaties

ISBN13:9780230291461
Taal:Engels
Bindwijze:paperback
Druk:2
Verschijningsdatum:10-4-2012
Hoofdrubriek:Organisatiekunde

Inhoudsopgave

PARTI: INTRODUCTION.- Nature of Behavioral Economics.- Methodology.- PARTII: FOUNDATIONS.- Values, Preferences and Choices.- Beliefs, Heuristics and Biases.- Decision-making under Risk and Uncertainty.- Mental Accounting.- PARTIII: INTERTEMPORAL CHOICE.- The Discounted Utility Model.- Alternative Intertemporal Choice Models.- PARTIV: STRATEGIC INTERACTION.- Behavioral Game Theory.- Social Preferences.- PARTV: CONCLUSION.- Behavioral Economics: Summary and Outlook.

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        An Introduction to Behavioral Economics