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paperbackEngels296 blz.9780749476915
1e druk
3-11-2015
Basing shopper marketing strategy on customer insights is what differentiates market leading retail brands from weaker competitors. Meer
paperbackEngels120 blz.9789401477192
1e druk
3-5-2021
andere uitgaves beschikbaar
Retail is going through tremendous change as a result of new types of competitors and ever higher consumer expectations. Meer
paperbackEngels320 blz.9781416595243
1e druk
28-3-2025
Revolutionary retail guru Paco Underhill is back with fresh observations and important lessons in this completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture. Meer