Digital and Marketing Asset Management

Name: Digital and Marketing Asset Management
Author: Theresa Regli

The Real Story About DAM Technology and Practice

Specificaties

Paperback, 240 blz. | Engels

Rosenfeld Media | 1e druk, 2016

ISBN13: 9781933820729

Rubricering

Hoofdrubriek : Management

Rosenfeld Media 1e druk, 2016 9781933820729

Verwachte levertijd ongeveer 9 werkdagen

58,22

In winkelwagen

Samenvatting

The digital world is transitioning from text to media: photos, audio files, video clips, animations, games, and more. Enterprises of all kinds struggle with how to manage those media assets. Digital professionals who want to master the life cycles behind creating, storing, and reusing media need the inside scoop on how digital and media asset management technology really works.