The One Page Business Plan
The Fastest, Easiest Way to Write a Business Plan
Samenvatting
Business planning has finally been simplified to One Page!
Bankers require them. Business educators advocate them. Consultants make their living writing them. And venture capitalists won't give you the time of day without one...but most entrepreneurs or small business owners can't or won't write a business plan; it's just too difficult.
The One Page Business Plan is designed to act as a catalyst for ideas. It's a powerful tool for building and managing a business. Entrepreneurs like to think and move fast and the concept of a traditional business plan may be out of the question. This is an innovative, fresh approach to business planning which is short, concise and delivers your plan quickly and effectively.
Trefwoorden
businessplan ondernemen ondernemerschap strategie missie visie actieplan doelstellingen bedrijfsplanning eenvoud focus effectiviteit duidelijkheid praktisch concisie communicatie groei tijdsbesparing starten mkb projectmanagement alignment financiering besluitvorming implementatie visievorming succesfactoren teamwork waardepropositie marktanalyse
Trefwoorden
Specificaties
Inhoudsopgave
U kunt van deze inhoudsopgave een PDF downloaden
How to Use This Book.
1 Introduction.
The One Page Business Plan®.
Uses of the One Page Business Plan®.
The Power and Magic of Writing.
Modelling the New Idea.
Why the One Page Business Plan® Works.
Building a Business Is a Journey.
2 The Vision Statement.
Brainstorm Exercise: Creating the Company You Want.
Interview Exercise.
Focus Exercise: Crafting Your Vision Statement.
Examples of Vision Statements that Work.
Feedback Exercise.
Summarise.
3 The Mission Statement.
Brainstorm Exercise: What’s in it for the customer and you?
Interview Exercise.
Focus Exercise: Crafting Your Mission Statement.
Examples of Mission Statements.
Feedback Exercise.
Summarise.
The One Page Business Plan®.
4 The Objectives.
Brainstorm Exercise: What accomplishments would you like to celebrate?
Brainstorm Exercise: Where does success come from? What will it look like?
Focus Exercise: What targets will you aim for?
Focus Exercise: What does this business need to accomplish?
Focus Exercise: Crafting Meaningful Objectives.
Examples of Objectives.
Summarise.
5 The Strategies.
Brainstorm Exercise: Key Elements to Building Your Business.
Decide Which Strategies are Appropriate for Your Business.
Research Exercise: Opportunities and Threats.
Focus Exercise: Who are your customers? How will you promote and sell to them?
Brainstorm Exercise: What’s working in your company?
Focus Exercise: Critical Issues Examination.
Focus Exercise: How do we get from here to there?
Focus Exercise: Crafting Meaningful Strategies.
Examples of Strategies.
Summarise.
6 The Plans.
Brainstorm Exercise: Business-Building Projects.
Focus Exercise: Integrating Objectives, Strategies, and Plans.
Focus Exercise: Crafting Meaningful Plans.
Examples of Plans.
Summarise.
7 You Did It!
Polishing Checklist.
Putting the Plan into Action.
One Page Business Plan® Samples.
Anderen die dit boek kochten, kochten ook
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Ethan Mollick€ 26,50 -
Eric van 't Zelfde€ 28,50
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Rijn Vogelaar€ 29,99
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Ina Ahuis€ 35,95
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Jan Willem van den Brink€ 37,50
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Ellen Giebels€ 48,95
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