Crisis Communications Management

Name: Crisis Communications Management
Author: Adrian Wheeler

Specificaties

Gebonden, 152 blz. | Engels

Emerald Group Publishing | 2018

ISBN13: 9781787566187

Rubricering

Hoofdrubriek : Management

Emerald Group Publishing e druk, 2018 9781787566187

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Samenvatting

This PRCA Practice Guide is designed to help PR people, clients and employers do the right thing in the turmoil of a crisis. Planning, preparation, resources, training: seizing and keeping the initiative; managing the aftermath. With numerous real-life examples and practical exercises plus advice from PR experts, journalists and editors.