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Driving Growth Through Innovation

How Leading Firms Are Transforming Their Futures

Specificaties
Paperback, 224 blz. | Engels
Berrett Koehler | 2e druk, 2008
ISBN13: 9781576754955
Rubricering
Berrett Koehler 2e druk, 2008 9781576754955
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Samenvatting

Voor veel bedrijven is innovatie een enorme uitdaging en dringende noodzaak. In dit boek beschrijft Robert B. Tucker een praktische, eenvoudige methode die u kunt toepassen bij het ontwerp en de implementatie van een systematisch, groeigenerend innovatieproces dat goed past binnen uw organisatie of business unit.

Specificaties

ISBN13:9781576754955
Taal:Engels
Bindwijze:paperback
Aantal pagina's:224
Druk:2
Verschijningsdatum:20-5-2008

Over Robert Tucker

Robert B. Tucker is president of The Innovation Resource and an internationally recognised leader in the field of innovation. Formerly an adjunct professor at the University of California, Los Angeles and Tucker has been studying innovators and innovative companies since l981. His pioneering research in interviewing over 50 leading innovators was published in the book Winning the Innovation Game in l986. Since then, he has continued to publish widely on the subject, including his international bestseller, Managing the Future: 10 Driving Forces of Change for the New Century, which has been translated into 13 languages and the first edition of Driving Growth Through Innovation. As one of the thought leaders in the growing Innovation Movement, Tucker is a frequent contributor to publications such as the Journal of Business Strategy, Strategy & Leadership and Harvard Management Update. He has appeared on CNBC, CBS News and was a featured guest on the PBS series, Taking the Lead. Tucker is a much sought after keynote speaker at conventions, company management meetings and industry conferences. Clients include over 200 of the Fortune 500 companies as well as clients in Europe, the Americas, Asia-Pacific and Australia. Robert Tucker resides in Santa Barbara, California with his wife, Carolyn McQuay and daughter Cara Rose Tucker.

Andere boeken door Robert Tucker

Inhoudsopgave

Introduction

1. What It Takes to Drive Growth
2. Leading Innovation
3. Creating the Culture
4. Fortifying the Idea Factory
5. Mining the Future
6. Filling the Idea Fubel
7. Producing Powerful Products
8. Generating Great Strategies
9. Selling New Ideas
10. Taking Action in Your Firm

Acknowledgments
Source Notes and Resources for Further Study
Index
About the Author

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