Nick Lee
- Auteur
Nick Lee is a Professor of Marketing at Warwick Business School. He is an Honorary Life Member of the Academy of Marketing, Fellow of the Higher Education Academy and the Association for Professional Sales.
Nick Lee is a Professor of Marketing at Warwick Business School. He is an Honorary Life Member of the Academy of Marketing, Fellow of the Higher Education Academy and the Association for Professional Sales.
Boeken van Nick Lee
Graham Hooley
Nigel Piercy
Brigitte Nicoulaud
John Rudd
Nick Lee
Marketing Strategy and Competitive Positioning
This text is suitable for undergraduate and postgraduate students taking modules in Marketing Strategy, Marketing Management and Strategic Marketing Management.
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